
There’s no question about the value of using video content on your website and social pages. Video dominates the internet, representing about 80% of online content. And the demand for video continues to grow. Even the most prolific brands are …

You don’t have to look far to find statistics and predictions on the future impact of artificial intelligence (AI). But while self-driving cars and augmented reality headsets have excited consumers, enterprise headlines have focused more on the risk that it …

Relying on predictions and ‘gut feeling’ to take business decisions is now a thing of the past. With AI in place, businesses are moving towards more of a data-driven approach. This is where big data in digital marketing comes into the …

Search engine optimization is on the agenda of all businesses, and AI for SEO is groundbreaking. Good keyword research might have been enough to get your content ranked high in the past. But SEO is much more sophisticated nowadays, and …

The customer has always been the driving force behind innovation in business. This sentiment is reaching new levels now with the help of artificial intelligence and machine learning. As a result, AI and user experience are improving hand in hand. …

AI in digital marketing empowers companies by automating many marketing tasks and improving processes. It helps marketers save time on tasks that would be difficult or even impossible to do manually within a reasonable time frame. According to research in …

Artificial intelligence is a top digital marketing trend in 2022; it has become mainstream across many different industries. Also known as AI, it has already made a huge difference in how brands interact with their audience. Artificial intelligence has been …

Digital agencies are innovators by their very nature, so it’s no wonder that the space is full of excited chatter about how AI is going to transform the industry. But are we running before we can walk with AI? After …

Marketing has always been about innovation. Today, many marketers are using data analysis to generate innovative marketing strategies and using visualization tools to depict the flow of campaign performance as well as customer experience. This article will show you how …

Big Data is a term you’ve probably heard before – but what exactly is it and how important is it to our daily lives? The concept of Big Data is a simple one – it is, quite literally, big amounts …

Even the most change-resistant marketers today must admit that the world has gone digital. You, your employees, your company, and your customers set aside analog marketing assets more and more every day with your optimized digital assets pushing outward from …

One of the technological advancements that have been developing for the past decade is Artificial Intelligence (AI), and it continues to change the digital marketing game. Although there are technical advancements, making AI powerful now are the trends that will …